Adsy Review 2025: Is This Link-Building Platform Worth It?

Building quality backlinks isn’t easy, and not every platform that claims to help actually delivers. Adsy is one of the many link-building platforms out there, offering guest posts, link insertions, and content writing to help businesses improve their SEO. But is it worth using?

Does Adsy deliver, or is it just another overhyped platform?

In this Adsy review, we’re breaking down everything you need to know—what it offers, what users are saying, and whether it’s the right choice for you. And if it’s not? Don’t worry—we’ll also introduce a few Adsy alternatives that might be a better fit.

Let’s jump in.

What Is Adsy and What Services Do They Offer?

Adsy started in 2017 when Darlene Florrie and her team saw how frustrating and time-consuming link-building could be. Their goal was to make it easier for businesses to get quality backlinks without jumping through hoops.

Fast forward eight years, the platform has grown into a massive guest-posting marketplace with 105 unique websites and over 90,000 publishers, giving businesses, agencies, and marketers plenty of options to build top-tier backlinks and improve their SEO.

What does Adsy offer?

Adsy connects advertisers with publishers, making it easy to secure guest posts, insert links into existing content, or even order SEO-friendly articles. With so many publishers on board, there’s no shortage of websites to choose from.

The core service is guest posting, where advertisers can either provide their own content or have publishers write and post articles on relevant sites.

Adsy also offers link insertions, allowing users to add backlinks to already indexed pages. And if writing isn’t your strong suit, they provide a content writing service, ensuring that every article is optimized for SEO before publication.

How does Adsy work?

After signing up, advertisers (those who buy guest posts) can browse publishers and filter sites by SEO metrics like Moz DA, Ahrefs DR, and traffic volume. Once a suitable website is found, placing an order is straightforward—whether it’s for guest posting, link insertion, or article creation.

The platform also monitors backlinks for three months, making sure they stay live and active.

How much does Adsy cost?

Adsy operates on a credit-based system, where 1 credit equals $1. Since publishers set their own prices, costs can vary widely—you’ll find budget-friendly options as well as premium placements on high-authority websites.

This pricing flexibility makes it suitable for businesses of all sizes, whether you’re managing a small campaign or a large-scale SEO strategy.

Is Adsy worth it?

The biggest advantage of Adsy is the sheer number of publishers available, making it easier to find niche-relevant websites with real traffic.

The filtering system is another strong point, allowing advertisers to pick publishers based on specific SEO criteria. On top of that, secure payments and link monitoring add extra peace of mind.

However, some sellers have raised concerns about Adsy’s policies back in 2022. While the website doesn’t mention any required deposits, discussions on the BlackHatWorld (BHW) forum suggest that some publishers were asked to pay a $100 deposit to become “verified” sellers.

This wasn’t disclosed upfront, which led to skepticism among users. So it’s worth checking with their support team to confirm their current policies.

So, does Adsy live up to the hype?

We’ll see. For now, let’s just review how each of their services works in detail.

Adsy Guest Posting: Ordering & Placement Explained

If you’re looking to build backlinks through guest posts, Adsy can help with that. After all, the platform connects you with thousands of publishers across different industries.

To get started, you’ll need to sign up for a free account.

Once inside, you can browse Adsy’s massive database of websites offering guest post placements. Finding the right site is simple thanks to advanced filtering options, allowing you to search by key SEO metrics like Ahrefs DR, Moz DA, GA4 traffic, spam score, country, and niche.

Adsy gives you the choice between two types of publishers: site owners who have full control over their domains and contributors who can publish on multiple sites.

Before placing an order, you can review each publisher’s track record, including their completion rate, average link lifetime, and whether they offer content placement only or a full writing and publishing service.

Once you’ve found the right fit, submitting an order is quick and hassle-free.

The entire process is trackable through Adsy’s dashboard, so you can see when the publisher accepts the order, publishes the content, and activates your link. The platform also monitors guest post placements for three months to ensure that your backlinks stay live.

Adsy’s guest posting service stands out because of its flexibility, hand-picked sites, dashboard features, payment options, control options, and reliable filters.

Thus, if you’re looking for budget-friendly placements or premium spots on high-traffic websites, you can find the right fit without dealing with hidden fees or unnecessary platform commissions.

Adsy’s Link Insertion Service

Not every backlink needs a brand-new article. Adsy’s link insertion service lets you add links to existing, already-indexed content, saving time while still improving your SEO.

Instead of creating a guest post from scratch, you can place your link inside relevant articles on established websites, helping you gain authority faster.

The process is simple. After signing up, you get access to thousands of publishers offering link insertions.

Adsy provides detailed filters, so you can narrow down sites by domain authority, traffic, spam score, niche, and country. Once you find a suitable website, you can review the publisher’s ratings and past performance to ensure quality and reliability.

Since the content is already indexed, your backlinks go live faster compared to traditional guest posting.

This service is available in over 120 countries and supports 40+ languages, covering industries from business and finance to health and technology. The user interface is straightforward, and customer support is available if any issues arise.

For those who want quick, effective backlinks without the extra work of creating new content, Adsy’s link insertion service looks like a fast and reliable solution.

Now let’s check some real user reviews and see what customers are saying.

What Customers Say About Adsy

Adsy has received mostly positive feedback from users, with a 4.5-star rating on TrustPilot based on 149 reviews.

Many advertisers appreciate the platform’s ease of use, affordable pricing, and wide selection of publishers. However, some users have raised concerns about link durability, publisher quality, and content indexing issues.

Some customers also praise their affordable pricing and customer support, allowing both small businesses and large agencies to build backlinks within their budgets.

Mixed feedback

Negative reviews & concerns

Top 3 Alternatives to Adsy

If Adsy doesn’t seem like the right fit, there are a few other guest posting and link-building platforms worth considering. Here are three solid Adsy alternatives that offer different features and pricing structures to help you build high-quality backlinks.

1. Insert.link

Insert.Link focuses on niche edits, meaning your backlinks are placed inside existing, already-indexed content rather than creating new guest posts from scratch. This method helps cut costs, speed up results, and keep things looking natural in the eyes of search engines.

The platform makes it easy to find relevant placement opportunities—just enter your target keyword or anchor text, and you’ll get a list of potential pages with details like domain rating, organic traffic, and referring domains. Unlike traditional outreach, there’s no waiting or back-and-forth negotiations—you pick a page, pay, and get your link inserted.

Pricing starts at $50 per link, with premium placements available for those willing to invest more. It’s a great choice for SEO agencies, freelancers, and in-house marketers looking for a transparent, data-driven approach to link building.

2. iCopify

iCopify takes the guesswork out of guest posting by offering a wide network of vetted publishers across different industries. Instead of spending hours on outreach, you can browse publishers, check their SEO metrics, and place orders directly through the platform.

The process is flexible—you can submit your own content for placement, request link insertions, or have iCopify’s team handle the writing for you. They also offer an Open Offer feature, where publishers bid on your campaign, giving you more options without the need to search manually.

Pricing varies, with guest post placements ranging from $5 to $500, depending on publisher quality. If you want a straightforward way to secure backlinks without overcomplicating things, iCopify is a solid alternative to Adsy.

3. WhitePress

WhitePress is one of the largest guest posting platforms, with over 112,000 verified websites across 36 countries and 42 categories. It’s designed for businesses targeting international markets, making it a great option if you need multi-language link placements.

The platform offers detailed publisher filters, allowing you to search by domain rating, organic traffic, and niche. You can upload your own content or order SEO-optimized articles written by native-speaking copywriters in 32 languages. WhitePress also guarantees long-term link placement, with options for backlinks to remain active for 12 to 36 months.

There are no fixed pricing tiers—publishers set their own rates, giving you full control over your budget. If you need a large-scale, internationally focused guest posting solution, WhitePress is one of the best Adsy alternatives available.

Bottom Line

As you can see, Adsy is a legit platform, but it’s not a set-it-and-forget-it kind of deal. If you’re willing to put in the time to vet publishers, check their traffic stats, and track your backlinks, you can find solid guest posting opportunities here. The flexibility in pricing is a plus, and plenty of users have seen good SEO results.

That said, if you’re looking for guaranteed long-term backlinks without any risk of links disappearing or going unindexed, you might want to proceed with caution and choose a suitable alternative. After all, like with any link-building marketplace, success depends on choosing the right publishers—and that part’s on you.